/* ============ BGSTR — Telling the Bigger Story ============ */
/* ---- Brand fonts ---- */
@font-face { font-family: "Klarheit Grotesk"; src: url("assets/fonts/Klarheit-Light.woff2") format("woff2"); font-weight: 300 500; font-style: normal; font-display: swap; }
@font-face { font-family: "Klarheit Grotesk"; src: url("assets/fonts/Klarheit-LightItalic.woff2") format("woff2"); font-weight: 300 500; font-style: italic; font-display: swap; }
@font-face { font-family: "Klarheit Grotesk"; src: url("assets/fonts/Klarheit-Bold.woff2") format("woff2"); font-weight: 600 900; font-style: normal; font-display: swap; }
@font-face { font-family: "Heldane Display"; src: url("assets/fonts/Heldane-Regular.ttf") format("truetype"); font-weight: 400; font-style: normal; font-display: swap; }
@font-face { font-family: "Heldane Display"; src: url("assets/fonts/Heldane-Italic.ttf") format("truetype"); font-weight: 400; font-style: italic; font-display: swap; }
@font-face { font-family: "DM Mono"; src: url("assets/fonts/DMMono-Regular.ttf") format("truetype"); font-weight: 400; font-style: normal; font-display: swap; }
@font-face { font-family: "DM Mono"; src: url("assets/fonts/DMMono-Medium.ttf") format("truetype"); font-weight: 500; font-style: normal; font-display: swap; }

:root {
  --ink: #0a0a0a;
  --paper: #ffffff;
  --paper-dim: #f4f4f2;
  --line: rgba(10, 10, 10, 0.12);
  --line-light: rgba(255, 255, 255, 0.14);
  --muted: #6b6b6b;
  --muted-light: rgba(255, 255, 255, 0.55);

  /* Brand palette (style guide) */
  --salmon: #DD8377;
  --blue:   #45739A;
  --gold:   #E8C371;
  --teal:   #3A5D57;

  --serif: "Heldane Display", Georgia, "Times New Roman", serif;
  --sans:  "Klarheit Grotesk", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --mono:  "DM Mono", ui-monospace, "SF Mono", Menlo, monospace;
  --arrow: url("assets/icons/arrow-up-right.svg");

  --max: 1340px;
  --pad: clamp(20px, 5vw, 80px);
  --ease: cubic-bezier(0.16, 1, 0.3, 1);
}

* { margin: 0; padding: 0; box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  background: var(--paper);
  color: var(--ink);
  font-family: var(--sans);
  font-weight: 400;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}
img { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }

/* ============ STAR MARK (recolorable) ============ */
.star-mark {
  display: inline-block;
  width: 1em; height: 1em;
  background-color: currentColor;
  -webkit-mask: var(--star) center / contain no-repeat;
  mask: var(--star) center / contain no-repeat;
  --star: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 100 100'%3E%3Cg stroke='%23000' stroke-width='9' fill='none'%3E%3Cline x1='50' y1='50' x2='50' y2='6'/%3E%3Cline x1='50' y1='50' x2='91.8' y2='36.4'/%3E%3Cline x1='50' y1='50' x2='75.9' y2='85.6'/%3E%3Cline x1='50' y1='50' x2='24.1' y2='85.6'/%3E%3Cline x1='50' y1='50' x2='8.2' y2='36.4'/%3E%3C/g%3E%3C/svg%3E");
}
/* Hyperlink arrow (vector, recolors with currentColor) */
.lnk-arrow { display: inline-block; width: 0.62em; height: 0.62em; margin-left: 0.32em; vertical-align: 0.02em; background-color: currentColor; -webkit-mask: var(--arrow) center / contain no-repeat; mask: var(--arrow) center / contain no-repeat; }

.star-mark--salmon { background-color: var(--salmon); }
.star-mark--blue   { background-color: var(--blue); }
.star-mark--gold   { background-color: var(--gold); }
.star-mark--teal   { background-color: var(--teal); }

/* ============ NAV ============ */
.nav {
  position: fixed; inset: 0 0 auto 0; z-index: 50;
  display: flex; align-items: center; justify-content: space-between;
  padding: 22px var(--pad);
  transition: background 0.4s var(--ease), padding 0.4s var(--ease);
}
.nav.is-stuck {
  background: rgba(255, 255, 255, 0.85);
  backdrop-filter: saturate(180%) blur(14px);
  border-bottom: 1px solid var(--line);
  padding: 12px var(--pad);
}
.nav__mark { width: 30px; height: auto; }
.nav__word { height: 17px; width: auto; filter: invert(1); }
.nav.is-stuck .nav__word { filter: none; }

/* ============ HERO — full-page autoplay takeover ============ */
.hero { position: relative; height: 100svh; min-height: 600px; background: var(--ink); overflow: hidden; }
.hero__video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.hero::before { content: ""; position: absolute; inset: 0 0 auto 0; height: 160px; z-index: 2; pointer-events: none; background: linear-gradient(to bottom, rgba(10,10,10,0.45), rgba(10,10,10,0)); }
.nav:not(.is-stuck) { mix-blend-mode: normal; }
.sound {
  position: absolute; z-index: 3; left: var(--pad); bottom: clamp(24px, 4vh, 40px);
  display: inline-flex; align-items: center; gap: 10px;
  background: rgba(255,255,255,0.1); border: 1px solid rgba(255,255,255,0.35); color: #fff;
  padding: 9px 16px; border-radius: 100px; font-family: var(--mono); font-size: 11px; font-weight: 500;
  letter-spacing: 0.08em; text-transform: uppercase; cursor: pointer; backdrop-filter: blur(6px);
  transition: background 0.25s;
}
.sound:hover { background: rgba(255,255,255,0.22); }
.replay {
  position: absolute; z-index: 4; top: 50%; left: 50%; transform: translate(-50%, -50%);
  display: flex; flex-direction: column; align-items: center; gap: 16px;
  background: none; border: none; cursor: pointer; color: #fff;
  font-family: var(--mono); font-size: 12px; font-weight: 500; letter-spacing: 0.12em; text-transform: uppercase;
  text-shadow: 0 1px 14px rgba(0,0,0,0.5); animation: fade 0.5s var(--ease);
}
.replay[hidden] { display: none; }
.replay__icon {
  width: 78px; height: 78px; border-radius: 50%; display: grid; place-items: center;
  border: 1.5px solid rgba(255,255,255,0.75); background: rgba(10,10,10,0.42);
  font-size: 21px; padding-left: 5px; backdrop-filter: blur(5px);
  transition: transform 0.3s var(--ease), background 0.3s;
}
.replay:hover .replay__icon { transform: scale(1.08); background: rgba(10,10,10,0.6); }
.scrollcue { position: absolute; z-index: 3; right: var(--pad); bottom: clamp(24px, 4vh, 40px); display: flex; align-items: center; }
.scrollcue__line { width: 60px; height: 1px; background: rgba(255,255,255,0.6); position: relative; overflow: hidden; }
.scrollcue__line::after { content: ""; position: absolute; inset: 0; background: #fff; animation: sweep 2s var(--ease) infinite; }
@keyframes sweep { 0% { transform: translateX(-100%); } 60%,100% { transform: translateX(100%); } }

/* ============ EYEBROW ============ */
.eyebrow {
  display: inline-flex; align-items: center; gap: 10px;
  font-family: var(--mono); font-size: 12px; font-weight: 500;
  letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); margin-bottom: 24px;
}
.eyebrow .star-mark { width: 18px; height: 18px; }
.eyebrow--light { color: var(--muted-light); }
.eyebrow--dark { color: var(--muted); }

/* ============ ABOUT ============ */
.about {
  position: relative;
  max-width: var(--max); margin: 0 auto;
  padding: clamp(90px, 14vw, 200px) var(--pad);
  display: grid; grid-template-columns: 1.15fr 0.85fr; gap: clamp(30px, 5vw, 70px); align-items: end;
}
.about__head {
  font-family: var(--serif); font-weight: 400;
  font-size: clamp(56px, 11vw, 168px); line-height: 0.92; letter-spacing: -0.02em;
  grid-column: 1; align-self: start;
}
.about > .star-mark { position: absolute; top: clamp(70px,11vw,150px); right: var(--pad); width: 26px; height: 26px; }
.about__body { grid-column: 2; max-width: 44ch; padding-bottom: 8px; }
.about__lede { font-size: clamp(18px, 1.7vw, 22px); line-height: 1.5; font-weight: 400; letter-spacing: -0.01em; }
.about__rule { display: block; width: 120px; height: 2px; background: var(--salmon); margin: 28px 0; }
.about__note { font-family: var(--mono); font-size: 13px; line-height: 1.6; color: var(--muted); letter-spacing: 0.01em; }

/* ============ SECTION HEAD ============ */
.section-head { max-width: var(--max); margin: 0 auto clamp(40px, 6vw, 70px); padding: 0 var(--pad); }
.section-title { font-size: clamp(28px, 4.2vw, 54px); font-weight: 300; line-height: 1.06; letter-spacing: -0.02em; max-width: 20ch; }

/* ============ WORK ============ */
.work { background: var(--ink); color: #fff; padding: clamp(80px, 12vw, 150px) 0; }
.work .eyebrow { color: var(--muted-light); }
.work .section-title { color: #fff; }
.work-grid { max-width: var(--max); margin: 0 auto; padding: 0 var(--pad); display: grid; grid-template-columns: repeat(2, 1fr); gap: clamp(16px, 2vw, 26px); }
.card { position: relative; border-radius: 14px; overflow: hidden; aspect-ratio: 4 / 3; cursor: pointer; background: #161616; display: block; isolation: isolate; }
.card--wide { grid-column: span 2; aspect-ratio: 21 / 9; }
.card__media { position: absolute; inset: 0; background-size: cover; background-position: center; transition: transform 0.9s var(--ease), filter 0.6s var(--ease); filter: grayscale(0.15) brightness(0.95); }
.card:hover .card__media { transform: scale(1.05); filter: grayscale(0) brightness(1); }
.card__play { position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); width: 64px; height: 64px; border-radius: 50%; display: grid; place-items: center; background: rgba(255,255,255,0.16); border: 1.5px solid rgba(255,255,255,0.7); color: #fff; font-size: 18px; padding-left: 4px; backdrop-filter: blur(4px); z-index: 2; transition: transform 0.3s var(--ease), background 0.3s; }
.card:hover .card__play { transform: translate(-50%, -50%) scale(1.08); background: rgba(255,255,255,0.28); }
.card__overlay { position: absolute; inset: 0; z-index: 1; display: flex; flex-direction: column; justify-content: flex-end; padding: clamp(20px, 2.5vw, 34px); background: linear-gradient(to top, rgba(10,10,10,0.88) 0%, rgba(10,10,10,0.05) 58%); }
.card__cat { font-family: var(--mono); font-size: 11px; font-weight: 500; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted-light); margin-bottom: 10px; }
.card__name { font-family: var(--serif); font-size: clamp(24px, 2.8vw, 42px); font-weight: 400; letter-spacing: -0.01em; line-height: 1; }
.card__cta { margin-top: 14px; font-family: var(--mono); font-size: 12px; font-weight: 500; letter-spacing: 0.04em; text-transform: uppercase; color: #fff; opacity: 0.85; }

/* ============ CAPABILITIES ============ */
.capabilities { padding: clamp(80px, 12vw, 150px) 0; }
.cap-grid {
  --capgap: clamp(16px, 1.6vw, 24px);
  max-width: 1180px; margin: 0 auto; padding: 0 var(--pad);
  display: flex; flex-wrap: wrap; justify-content: center; gap: var(--capgap);
}
.cap {
  flex: 0 1 calc((100% - 2 * var(--capgap)) / 3);
  border: 1px solid var(--line); border-radius: 16px;
  padding: clamp(34px, 3vw, 48px) clamp(24px, 2.4vw, 36px);
  display: flex; flex-direction: column; align-items: center; text-align: center;
}
.cap__no { font-family: var(--mono); font-size: 12px; font-weight: 500; color: var(--salmon); letter-spacing: 0.08em; }
.cap h3 { font-size: clamp(20px, 2.2vw, 27px); font-weight: 500; letter-spacing: -0.015em; margin: 16px 0 12px; }
.cap p { color: var(--muted); font-size: 16px; line-height: 1.55; max-width: 30ch; }

/* ============ CASE STUDY ============ */
.case { background: var(--ink); color: #fff; padding: clamp(80px, 12vw, 160px) 0 clamp(60px, 9vw, 120px); }
.case__intro { max-width: var(--max); margin: 0 auto; padding: 0 var(--pad); }
.case__title { font-family: var(--serif); font-size: clamp(72px, 16vw, 260px); font-weight: 400; letter-spacing: -0.02em; line-height: 0.9; margin: 8px 0 30px; }
.case__lede { font-size: clamp(18px, 1.9vw, 24px); font-weight: 400; line-height: 1.45; letter-spacing: -0.01em; max-width: 60ch; color: rgba(255,255,255,0.9); }
.case__lede em { font-style: italic; color: #fff; }
.case__meta { list-style: none; display: flex; flex-wrap: wrap; gap: clamp(24px, 5vw, 70px); margin-top: 48px; padding-top: 28px; border-top: 1px solid var(--line-light); }
.case__meta li { font-size: 15px; font-weight: 500; letter-spacing: -0.01em; max-width: 30ch; }
.case__meta span { display: block; font-family: var(--mono); font-size: 11px; font-weight: 500; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted-light); margin-bottom: 8px; }
.case__steps { max-width: var(--max); margin: clamp(60px, 9vw, 120px) auto 0; padding: 0 var(--pad); display: flex; flex-direction: column; gap: clamp(60px, 9vw, 130px); }
.step { display: grid; grid-template-columns: 1.4fr 1fr; gap: clamp(28px, 4vw, 64px); align-items: center; }
.step--alt { grid-template-columns: 1fr 1.4fr; }
.step--alt .step__media { order: 2; }
.step--alt .step__text { order: 1; }
.step__media { border-radius: 14px; overflow: hidden; background: #161616; }
.step__media img { width: 100%; height: 100%; object-fit: cover; aspect-ratio: 16/9; }
.step__kicker { font-family: var(--mono); font-size: 12px; font-weight: 500; letter-spacing: 0.08em; text-transform: uppercase; color: var(--muted-light); }
.step__text h3 { font-family: var(--serif); font-size: clamp(28px, 3.6vw, 48px); font-weight: 400; letter-spacing: -0.01em; line-height: 1.02; margin: 14px 0 16px; }
.step__text p { font-size: clamp(16px, 1.5vw, 19px); line-height: 1.55; color: rgba(255,255,255,0.7); max-width: 42ch; }

/* ============ CONTACT ============ */
.contact { padding: clamp(100px, 16vw, 220px) var(--pad); text-align: center; }
.contact__inner { max-width: 820px; margin: 0 auto; }
.contact__mark { width: 52px; height: 52px; margin: 0 auto 30px; }
.contact__title { font-family: var(--serif); font-size: clamp(44px, 9vw, 120px); font-weight: 400; letter-spacing: -0.02em; line-height: 0.98; }
.contact__sub { font-size: clamp(17px, 2vw, 22px); color: var(--muted); margin: 26px auto 0; max-width: 42ch; }
.contact__line { font-family: var(--sans); font-size: clamp(17px, 2vw, 22px); color: var(--ink); margin: clamp(24px, 3vw, 36px) auto clamp(26px, 3vw, 36px); }
.contact__btn { display: inline-flex; align-items: center; gap: 16px; font-family: var(--mono); font-size: clamp(14px, 1.4vw, 17px); font-weight: 500; letter-spacing: 0.02em; padding: 20px 34px; border: 1px solid var(--ink); border-radius: 0; background: transparent; color: var(--ink); transition: background 0.35s var(--ease), color 0.35s var(--ease); }
.contact__btn:hover { background: var(--ink); color: #fff; }
.contact__btn-arrow { display: inline-block; width: 0.95em; height: 0.95em; background-color: currentColor; -webkit-mask: var(--arrow) center / contain no-repeat; mask: var(--arrow) center / contain no-repeat; transition: transform 0.35s var(--ease); }
.contact__btn:hover .contact__btn-arrow { transform: translate(3px, -3px); }

/* ============ FOOTER ============ */
.footer { background: var(--ink); color: #fff; padding: clamp(50px, 7vw, 90px) var(--pad) 40px; }
.footer__wordlink { display: block; }
.footer__word { width: min(64vw, 80%); filter: invert(1); margin: 0 auto clamp(40px, 6vw, 80px); transition: opacity 0.25s; }
.footer__wordlink:hover .footer__word { opacity: 0.75; }
.footer__row { display: flex; justify-content: space-between; flex-wrap: wrap; gap: 16px; font-family: var(--mono); font-size: 12px; color: var(--muted-light); border-top: 1px solid var(--line-light); padding-top: 28px; }
.footer__links { display: flex; gap: 24px; }
.footer__links a { text-transform: uppercase; letter-spacing: 0.04em; transition: color 0.2s; }
.footer__links a:hover { color: #fff; }

/* ============ LIGHTBOX ============ */
.lightbox { position: fixed; inset: 0; z-index: 100; background: rgba(5,5,5,0.94); backdrop-filter: blur(8px); display: grid; place-items: center; padding: clamp(20px, 5vw, 60px); animation: fade 0.3s var(--ease); }
.lightbox[hidden] { display: none; }
@keyframes fade { from { opacity: 0; } }
.lightbox__stage { width: min(1100px, 100%); }
.lightbox__stage video, .lightbox__stage img { width: 100%; border-radius: 10px; display: block; max-height: 80vh; object-fit: contain; }
.lightbox__cap { font-family: var(--mono); color: var(--muted-light); font-size: 13px; margin-top: 16px; text-align: center; }
.lightbox__close { position: absolute; top: 24px; right: 28px; background: none; border: none; color: #fff; font-size: 24px; cursor: pointer; opacity: 0.8; }
.lightbox__close:hover { opacity: 1; }

/* ============ COLLAGE (Selected Work) ============ */
.collage { max-width: var(--max); margin: 0 auto; padding: 0 var(--pad); columns: 3; column-gap: clamp(12px, 1.4vw, 20px); }
.tile { break-inside: avoid; margin: 0 0 clamp(12px, 1.4vw, 20px); position: relative; border-radius: 12px; overflow: hidden; background: #161616; }
.tile__img, .tile__v { display: block; width: 100%; height: auto; transition: transform 0.7s var(--ease); }
.tile:hover .tile__img { transform: scale(1.04); }
.tile__play { position: absolute; top: 13px; left: 13px; width: 30px; height: 30px; border-radius: 50%; display: grid; place-items: center; font-size: 10px; padding-left: 2px; color: #fff; background: rgba(10,10,10,0.5); border: 1px solid rgba(255,255,255,0.55); backdrop-filter: blur(3px); opacity: 0.9; z-index: 2; }
.tile__cap { position: absolute; left: 0; right: 0; bottom: 0; padding: 16px; font-family: var(--mono); font-size: 11px; letter-spacing: 0.04em; text-transform: uppercase; color: #fff; background: linear-gradient(to top, rgba(10,10,10,0.85), rgba(10,10,10,0)); opacity: 0; transition: opacity 0.3s var(--ease); z-index: 1; }
.tile:hover .tile__cap { opacity: 1; }

/* ============ RALPH LAUREN GRID ============ */
.rl-grid { max-width: var(--max); margin: clamp(50px, 7vw, 90px) auto 0; padding: 0 var(--pad); display: grid; grid-template-columns: repeat(2, 1fr); gap: clamp(18px, 2.4vw, 34px); }
.rltile--feature { grid-column: span 2; }
.rltile__media { position: relative; border-radius: 14px; overflow: hidden; background: #161616; aspect-ratio: 16 / 9; }
.rltile--feature .rltile__media { aspect-ratio: 21 / 9; }
.rltile__media img, .rltile__media video { width: 100%; height: 100%; object-fit: cover; display: block; transition: transform 0.8s var(--ease); }
.rltile:hover .rltile__media img { transform: scale(1.03); }
.rltile__media .tile__play { top: 16px; left: 16px; width: 40px; height: 40px; font-size: 13px; }
.rltile__cap { margin-top: 16px; display: flex; flex-direction: column; gap: 7px; }
.rltile__kicker { font-family: var(--mono); font-size: 11px; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted-light); }
.rltile__title { font-family: var(--serif); font-size: clamp(22px, 2.4vw, 34px); color: #fff; line-height: 1; }
.rltile__title a { color: #fff; transition: color 0.2s; }
.rltile__title a:hover { color: var(--gold); }

/* ============ CASE — links, zoom, more ============ */
.step__text h3 a { color: inherit; border-bottom: 1px solid rgba(255,255,255,0.3); transition: color 0.2s, border-color 0.2s; }
.step__text h3 a:hover { color: var(--gold); border-color: var(--gold); }
.step__kicker a { color: inherit; transition: color 0.2s; }
.step__kicker a:hover { color: #fff; }
.step__media--zoom img { transform: scale(1.32); }
.step__media--zoom:hover img { transform: scale(1.4); }
.case__more { max-width: var(--max); margin: clamp(50px, 7vw, 90px) auto 0; padding: clamp(36px, 4vw, 56px) var(--pad) 0; border-top: 1px solid var(--line-light); display: flex; flex-wrap: wrap; align-items: baseline; gap: 10px 24px; }
.case__more > span { font-family: var(--mono); font-size: 11px; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted-light); }
.case__more a { font-family: var(--serif); font-size: clamp(22px, 2.6vw, 36px); color: #fff; transition: color 0.2s; }
.case__more a:hover { color: var(--gold); }

/* ============ REVEAL ============ */
.reveal { opacity: 0; transform: translateY(32px); transition: opacity 0.9s var(--ease), transform 0.9s var(--ease); }
.reveal.is-in { opacity: 1; transform: none; }

/* ============ RESPONSIVE ============ */
@media (max-width: 900px) {
  .about { grid-template-columns: 1fr; gap: 30px; }
  .about > .star-mark { top: clamp(60px,11vw,150px); }
  .cap { flex-basis: calc((100% - var(--capgap)) / 2); }
  .collage { columns: 2; }
  .step, .step--alt { grid-template-columns: 1fr; gap: 20px; }
  .step--alt .step__media, .step--alt .step__text { order: initial; }
}
@media (max-width: 640px) {
  .cap { flex-basis: 100%; }
  .collage { columns: 1; }
  .rl-grid { grid-template-columns: 1fr; }
  .rltile--feature { grid-column: span 1; }
  .rltile--feature .rltile__media { aspect-ratio: 16 / 9; }
  .work-grid { grid-template-columns: 1fr; }
  .card, .card--wide { grid-column: span 1; aspect-ratio: 4 / 3; }
}
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition: none !important; }
  .reveal { opacity: 1; transform: none; }
}